Google Ad Rank Calculator
Your position score, from bid and Quality Score.
Your numbers
Ad Rank
210
The formula
Ad Rank = Max CPC bid × Quality Score
Worked example
A ₹30 bid with a Quality Score of 7 gives an Ad Rank of 210. A higher rank wins a better position.
Frequently asked
Why does Quality Score matter so much?
Ad Rank multiplies your bid by Quality Score, so a higher score lets you outrank a bigger bidder and pay less per click. Improving relevance, click-through rate, and landing-page experience raises it.