CPL Calculator (Cost Per Lead)
What each lead costs you.
Your numbers
Cost per lead
₹120
The formula
CPL = Ad spend ÷ Leads
Worked example
₹30,000 for 250 leads = ₹120 per lead.
What each lead costs you.
CPL = Ad spend ÷ Leads
₹30,000 for 250 leads = ₹120 per lead.